When I talk about ‘custom development’ in this blog, I’m talking about developing something on a one-off basis for a specific customer need or request. Custom development in this context varies considerably from ‘product development’ where you have a technical team in place with a clear development roadmap.
I feel that custom development vs product development has some problems which I’m going to outline in this blog.
You have now invested in a call centre wallboard system. The displays are up, the smell of new electronics is in the air, and everything looks exquisite. You have brought your centre into the 21st century with cutting edge signage. You have the largest screens possible, and every agent has a direct line of view to at least one display. Now, for the most crucial part of this installation:
With unemployment rates in the U.S. hovering around 2.5%, it is becoming more important to hold on to the contact centre employees that companies already have in place. The pool of qualified applicants grows smaller because of lower unemployment rates but also for other reasons, such as potential employees becoming more discerning of not only the job descriptions but also taking in to account the corporate culture of a prospective employer, the online reviews of previous employees and word of mouth via social media about a company.
Geomant has been working hard behind the scenes to bring you an agent desktop that enables digital channels over Avaya’s flagship voice product, Call Centre Elite. In this article, we explore the solution; its features and benefits, and look at what this development means for Avaya users and the Partner community.
Customer relationship management is an approach to manage a company’s interaction with current and potential customers. The objective of the approach is to improve the relationship between the customer and the business to improve retention rates and drive sales. The central element, essential for good customer relationship management is reliable, full-context customer histories, without this data a company would struggle to manage relationships effectively. In this blog, we’ll delve in further and look in more detail at why it’s important to manage customer interactions effectively across the whole business.
